Using Video-based E Learning Courses

Optimizing Engagement and Retention Using Video-based E Learning Courses

Due to short attention spans of new-age learners, videos are becoming the trending buzz. The corporate workforce can access short duration e learning courses on their personalized mobile devices such as smartphones and tablets. So, this creates an avenue to provide personalized videos to boost engagement, knowledge retention, and overall performance. Undoubtedly, short video nuggets target specific topics, thereby bridging skills-gaps and the overall learning uptake. 

Video-based E Learning Courses

With digitization, organizations choose to create video-based online learning courses to grab attention of targeted audiences. Proven as the most effective training strategy, videos resonate with the learners more than any other medium. There are few popular video styles which can be embedded with e learning courses. These include: 

• Context-based videos

For organizations which create text-based ecourses, contextual videos can serve as a viable choice. Such videos decrease the rigidity of theory-based content, thereby making learning more accessible and interactive. Context-based videos are helpful in a way that motivate learners to access more e learning courses, finish training, and engage better.

• Interactive videos

The short duration interactive videos make ecourses easier to understand and quick to access. These are incorporated to fit varied training goals such as creating demonstrations, product training, soft skills, and others. Ultimately, interactive videos provide a fun-filled learning experience through active participation, better retention, and higher performance levels.

• Illustrative videos

Sometimes, there is limited bandwidth to create content and therefore light weight videos which use illustrations are delivered. Illustrative videos are so light in weight that you can undergo training on your mobile device without any hassle. As a result, it ensures delivery of self-paced learning, thereby increasing engagement, bridging need-gaps, increasing ROIs, and overall growth.

• Live videos

Unlike traditional instructor-led approach, e-learning provides a huge scope to use podcasts and webinars. Live videos include an instructor to explain the concept using interactive graphics and animations. Even difficult concepts can be easily explained using real-life scenarios. Overall, this reinforces learning experience through increased levels of engagement, collaboration, and knowledge retention.

• Analogy videos

Whenever there is a need to enhance cognitive skills of employees, analogy videos are an ideal choice. You can deliver analogy videos to explain complex topics, procedures, and scenarios. Furthermore, you can use analogies to jump from one topic, thereby resulting in easy navigation, enhanced collaboration, and knowledge retention. 


In today’s modern world, videos are incorporated with e learning courses to enable learners share knowledge, collaborate more, and perform better. Ultimately, e-learning videos hold the potential to leave a long lasting impression on learners’ mind, thereby improving skills set, driving performance, and meeting business goals.